It’s critical for tourism-based businesses to know how the market is performing. Average rounds, revenue and occupancy – these metrics hold the key to growing the golf business in your area.

Sagacity Golf offers the only independent benchmarking platform in the industry. It’s a quick and easy way to know how your market stacks up. In one screen, see the numbers that matter most — your rounds, revenue, occupancy and booking mix — and how they compare to your competitor destinations.

With Sagacity Golf, you can easily see if your numbers are up or down, compared to previous months, and reveal new opportunities to increase green fee revenue.

Products for Golf Destinations

What our customers say

“We’re better at what we do because of Benchmark. We’ve been able to increase our average rate per round by $6. With 2 golf courses doing 35,000 rounds each––that’s a significant amount of revenue.”

Brett Armstrong
Head Golf Professional at Half Moon Bay Golf Club

Related Resources on Golf Course Revenue Management

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  • Capture the increased demand for golf and don't leave money on the table in 2022. Take the time now to to get your pricing set to capture as much revenue as possible.

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  • Yin and Yang is the ancient Chinese philosophy of dualism. If having a price optimization solution at your course is the Yin, then having a dynamic distribution strategy for those optimized times is the Yang.

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  • Golf course service providers often make promises regarding their ability to deliver top-line revenue growth. Make sure you are looking at all of your expenses to evaluate your true performance as you grow your green fee revenue.

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  • If your golf course accepts bookings from 3rd Parties, you should be actively working on turning each and every one of those golfers into 'direct customers' through the use of a bounce-back offer.

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  • Have you noticed a lot of strange-looking black-and-white images popping up in restaurants and shops lately? What you are seeing is called a QR-Code and golf courses can use this technology to promote your marketing efforts and engage with your customers with images or videos.

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  • Now’s the time when many courses decide to switch over their tee sheet and point of sale (POS) systems. While upgrading your systems is usually a smart move, just remember to do it responsibly and preserve your historical booking data.

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Ready to unlock new revenue?

Let’s find time to discuss how Sagacity Golf can help.