The revenue growth you want begins with accurate historical transactional data in your tee sheet.
Now’s the time when many courses decide to switch over their tee sheet and point of sale (POS) systems. While upgrading your systems is usually a smart move, just remember to do it responsibly and preserve your historical booking data.
Empower Yourself and Your Team with the Facts Related to Your Online Booking Channels.
According to Jay Karen, CEO of the National Golf Course Owners Association, we have a “data problem” in golf.
Big data is a perfect fit for golf. In just about every aspect of the golf industry, the collection and analysis of data will help advance the game.
It is time for golf course owners and golf course operators to get serious about comparative analysis.
Do you know why it is important to make sure that everyone who plays a round of golf is booked, checked-in and paid through the tee sheet?
When you contribute rounds and revenue data about your course’s performance to an independent, trusted third-party you are helping make the industry better.
Golf course revenue management, or knowing how to apply revenue management principles to a tee sheet, requires many things.
It’s ironic that in a sport like golf where statistics are so widely used they don’t track their stats when it comes to the business side of golf, especially rounds and revenue.
Benchmarking is creating a standard or reference by which others can be measured or judged. Benchmarking can apply to the golf club or focus only on rounds and revenue
